Future unlimited

Interactive application that lets users playfully experience Mitsubishi Electric's* entire crossselling concept and it's products.

scope: Concept / Layout / Design / Modeling / Shading / Animation / Compositing 

Agency: Elastique. GmbH ⬏

Client: Mitsubishi Electric ⬏

Software: Cinema 4D / Octane / Unity 

Year: 2018

: Mitsubishi Electric offers a wide range of products and components with its five disciplines. These are perfectly coordinated so that they can develop their enormous potential, especially with individual customer solutions, thanks to their combinability.

: Under the slogan »Future Unlimited« we created abstract and futuristic 3D worlds which show the productus and their compatibility in a visual exiting way.
By using the interactive touch application, visitors navigate independently and intuitively through the five disciplines of Mitsubishi, like Building Solutions and Automation. Simply by turning, clicking and zooming the app allows visitors to discover new scenarios and details within the themed worlds. Additional information about a product can be accessed through hotspots in each scene.

: The lovely designed scenarios are animated with high attention to detail, filling the worlds with life and warmth. This makes the high-tech products and their purposes tangible and interesting.